Pricing
$147 gets you open. $297 gets the phone ringing.
Pick by where you are. Work already lined up: Launch covers you. Opening cold: Growth adds the pricing, sales, and marketing documents that bring the work in. You answer the questions once, and everything is written for your trade, your state, and your numbers the same day.
Two packs
Pick where you are.
Launch Pack
$147You are trying to get open. You need the plan, the numbers, and the filing steps in order.
- Business plan, 15 to 25 pages
- Market research for your metro
- Three-year financial narrative and your break-even month
- Org chart snapshots at Day 1, Year 1 and Year 3. Every seat gets a pay range
- Launch checklist for your state
- Starter equipment list at three budgets
- A working document you keep filling in
- Founders worksheet if you have a partner
By purchasing you acknowledge that CrewPlaybook is not a law firm, produces business planning and operations documents rather than legal documents, and writes them with AI from the answers you give during intake. Read the full acknowledgment.
If the phone has to ring, take this one
Growth Pack
$297You are opening cold and the phone has to ring. Or you already run the work and want the pricing side fixed.
- Everything in the Launch Pack
- Pricing strategy with the burdened labor math done
- Sales process playbook
- Marketing playbook
- Google Business Profile SOP
- Customer communication playbook
- Review request scripts
By purchasing you acknowledge that CrewPlaybook is not a law firm, produces business planning and operations documents rather than legal documents, and writes them with AI from the answers you give during intake. Read the full acknowledgment.
Read the example pack before you decide; nothing is written until you hit submit. Bought Launch and changed your mind? Email hello@crewplaybook.com before you submit your answers and we move you to Growth for the difference. After that the pack is locked to the tier you bought, but every Growth document is still available one at a time from the catalog and lands in the same pack.
Why it costs anything
Six professionals, six invoices.
Take each piece to the person who does it for a living and the bill lands between $5,600 and $18,000. Growthink, which writes business plans for a living, lists $2,000 to $25,000 for a professional writer. The bottom of that range buys one document out of fourteen.
- Business plan writer$1,500 to $5,000
- Pricing and margin consultant$1,500 to $4,000
- Marketing consultant$1,500 to $5,000
- Sales process consultant$500 to $1,500
- Local SEO for the Google listing$300 to $1,500
- Org chart consultant$300 to $1,000
- Total, hired out$5,600 to $18,000
- The pack that covers all six, plus the eight core documents$297
Your other alternative is a free chat window. What a one-prompt plan leaves out is the honest comparison.
Side by side
Where the extra $150 goes.
| Launch $147 | Growth $297 | |
|---|---|---|
| Documents | 8 | 14 |
| Built for your state | Yes | Yes |
| Ask Your Playbook chat | Yes | Yes |
| Word and PDF | Yes | Yes |
| Pricing and margin math | No | Yes |
| Sales and marketing playbooks | No | Yes |
| Google Business Profile SOP | No | Yes |
| Review request scripts | No | Yes |
Before you decide
Read a real piece of it instead of taking our word for it.
We built a pack for two invented founders opening a lawn care company in Kansas City, and all fourteen documents have a public sample you can read without an account. The research documents show a section or two; the working document and the pricing worksheets are there in full.
Optional, after you buy
Operator’s Room, $9 a month.
Every pack includes a free month of the room: Ask Your Playbook, a KPI scorecard built from your plan, and plan reruns. Operator’s Room keeps them running after that and takes 25 percent off anything in the catalog. You never need it to use the pack you bought.
Not starting this week?
Leave an address and we will send you the example pack, so it is sitting in your inbox whenever you are ready to move.
Twenty-five minutes of questions. You have spent longer bidding one job.
Answer them at the kitchen table tonight. Tomorrow you are working from a plan instead of a legal pad.
By purchasing you acknowledge that CrewPlaybook is not a law firm, produces business planning and operations documents rather than legal documents, and writes them with AI from the answers you give during intake. Read the full acknowledgment.
CrewPlaybook writes business planning and operations documents. It is not a law firm. It does not write legal documents and it does not give legal advice. Where a legal document is the right next step your pack says so and points you to an attorney licensed in your state.